First meeting, review of course syllabus and requirements, discussion about recent profound changes in the knowledge based economy and society regarding the impact of ICT and e-transformation
The role of technology in learning, knowledge management and organizational learning
3
Introduction to e-learning (basic concepts, definitions and perspectives), types of e-learning, and business drivers for e-learning, implementation of e-learning.
4
Organizational renewal and investing in e-learning, benefits and ROI of e-learning.
5
Organizational capabilities required for successful e-learning and change management
6
The e-learning Industry Landscape (players, products, markets)
Midterm Examination
7
Preliminary session aimed at providing fundamental concepts needed for the participants to construct a business understanding
8
Business design principles, market processes in e-learning business
9
E-learning market analysis, e-learning business analysis,
Developing Marketing Plan Assignment Due
10
E-learning business design, e-learning business models
11
E-learning marketplace,
Developing Business Plan Assignment Due
12
Legal and ethical considerations, strategic partnerships and funding, special issues in e-learning and the global environment
13
Key success factors in e-learning business, the future of e-learning business
14
Student project presentations
Final examination
This course aims to explore the impact of e-learning in business and the business impact of e-learning. Tries to provide an understanding related with the impact of ICT and e-transformation, types of e-learning, implementation of e-learning, business drivers for e-learning. Explains the issues related with investing in e-learning, organizational capabilities for successful e-learning solutions and business success with e-learning. Discusses and evaluates the e-learning industry landscape, market processes in e-learning business, e-learning business design, business models, success factors in e-learning business, and the future of e-learning business.
