Course Description
The course has been designed as an introduction to e-business and related concepts. In the first half of the course, social and business aspects of e-business will be discussed and e-marketing, e-commerce and e-operations concepts will be explained. Electronic payment systems will be described and legal and ethical issues in the context of e-Business will be discussed. The second half of the course will deal with the technical side of e-business applications such as web development technologies, interoperability, standards and Internet related security issues. HTML, XML and Electronic Data Interchange (EDI) technologies will be presented
Course Outline
- Introduction to e-Business
- History of Internet and Web
- Components of e-Business
- Benefits of e-Business
- Introduction to e-Marketing
- Comparison of e-Marketing with traditional marketing
- Web as a marketing tool
- Promoting and e-Commerce site
- Marketing tools on web
- Intelligent agents
- Introduction to e-Commerce
- Comparison of e-Commerce with traditional commerce
- Role of e-Commerce in the value-chain process
- e-Commerce Business Models
- Categories of e-Commerce
- Advantages and disadvantages of e-Commerce
- Electronic Payment Systems (EPS)
- Evaluation of EPSs
- Comparison of EPS with traditional payment systems
- Electronics Funds Transfer
- Payment Cards
- Electronic cash, electronic checks and electronic wallets
- Tools and Technologies for secure EPS
- Online privacy
- Defamation, obscenity, spam problems
- Concepts of copyright, patent, trademark
- Online auctions
- Legal issues on e-Commerce
- Legal issues on Internet
- Cyber-crime
- Introduction to e-Business Technology
- Overview e-Business technology
- Virtual collaboration
- Web Development- HTML
- Introduction to HTML
- HTML document structure
- Elements and tags
- Web Development- XML
- Introduction to XML
- XML document structure
- Creating XML documents
- Interoperability & Standards
- Introduction to Electronic Data Interchange (EDI)
- Issues surrounding EDI
- Internet and EDI
- Tools to implement EDI
- Integrating an organization into an EDI system
- Integrating new e-Business applications into existing systems
- Security Issues
- Introduction to Cryptography
- Public/private keys, key agreement protocols
- Digital signatures
- Certificates and certification authorities
- Internet Security
- Security Protocols (SSL, SET)
Course Conduct
Online course content is given as 10 chapters. The students are expected to propose a project involving design and implementation of a web site selling products/services online.
References
- H. Bidgoli, “Electronic Commerce: Principles and Practice”, Academic Press, New York, 2002, ISBN: 0-12-095977-1
- H. M. Deitel, P. J. Deitel and K.Steinbuhler, “e-Business and e-Commerce for Managers”, Prentice-Hall, New Jersey, 2001, ISBN: 0-13-032364-0
- R.C. Elsenpeter, and T.J. Velte, “E-Business: A Beginner’s Guide”, Osborne, McGraw-Hill, ISBN: 0-07-212744-9
- D.Amor, “Electronic Business Revolution”, Prentice Hall, NJ, 2000, ISBN:013085123X
Grading
Component | Percentage |
100% | |
Participation | 15% |
Project proposal | 10% |
Project design | 20% |
Project and final report | 30% |
Final Examination | 25% |